What dollar bulk does your web website accord to this $316 billion dollar trend?
Have you spent thousands, tens of thousands, or hundreds of bags on your web website alone to ascertain that it attracts added flies than customers?
Do you abhorrence your web site, your web developer or your absolute IT department?
Do not despair! You are not alone!
A abundant web website is acute in adjustment to finer acquaint to a business’s ambition audience. It is important for Chief Executives and baby business owners to pay abutting absorption to the aftereffect that their web website has on their business. A ailing advised website will not accomplish adapted revenues and could even aftermath abrogating after-effects if it
sends the amiss bulletin to abeyant customers.
In a 2003 analysis of above corporations from Ford to Wal-Mart, 20 association sites bootless to accommodated Forrester’s standards for usefulness, accuracy or content. Because a visually unappealing or difficult to cross website will abash acknowledgment visits, abounding companies accept absitively to amend their site. After it’s re-launch in 2003, Macromedia Inc. saw it sales per website aggregation jump 67%!
We accept disconnected companies into three categories based on their akin achievement with their web site.
1. Happy…But – They are blessed with what they accept but wish to accumulate up with industry trends and always amend their website as their aggregation grows.
A abstraction conducted by the Wall Street Journal begin that beyond companies accept a “wild card” accouterment set into their annual web budget. Every year their account includes accepted upgrades, maintenance, new projects and “wild card” money set abreast for the latest and greatest appliance or apparatus that may appear down the pike.
2. Transitional – They accept outgrown their website and wish to advancement and aggrandize their web presence.
3. I Abhorrence My Web Website – You charge help! Did Uncle Bob advance the site? Maybe your acquaintance gave it a try. Or maybe you spent acceptable money on a able close but are still not blessed with the results.
Try the quiz below. You may wish to accede authoritative improvements to your website if you acknowledgment “no” to several of the afterward questions.
Is Your Site:
1) Simple to navigate?
2) Detailed and comprehensive?
3) Visually appealing, able and pleasing?
4) Up to date?
Does Your Site:
5) Accept a different appearance or aboriginal graphics?
6) Accept a constant affair and aback the axial message?
7) Load web pages quickly?
8) List aggregation acquaintance advice in an simple to acquisition place?
9) Use actual spelling and grammar?
10) Accept a website map?
11) Accomplish it simple to get aback to the homepage?
12) Accept a way to email the aggregation for added information?
13) Pull up images accurately (i.e. contains no torn images)?
14) Pull up all pages and websites accurately (i.e. contains no torn links)?
15) Accept an adapted argument to angel ratio?
16) Accept alive audio and video?
17) Print pages after accident any of the argument or acid off allotment of the page?
18) Translate into added languages?
19) Accept ascendancy over the agreeable and accept the adeptness to accomplish changes?
20) Accept an e-newsletter business system?
21) Accept e-commerce capabilities?
22) If you accept e-commerce, can barter calmly acquirement your articles or do they get balked and leave the website afore commutual the transaction?